Mike MurphyAI Handyman
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Episode 94

The Dead Show

June 23, 2017 ·

EP94: THE DEAD SHOW Ten life & business lessons learned from The Grateful Dead that have helped me build a personal brand and online business. Episode Summary: 10 Core Principles behind my personal brand and business Self-awareness and personal experience in personal branding Doing your thing is the best thing to do

Episode Summary: Ten life and business lessons drawn from 30+ years following the Grateful Dead — the core principles behind the Mike Murphy LLC personal brand, and why doing your own thing beats following anyone else’s playbook.

What You’ll Learn

  • 10 core principles behind the Mike Murphy LLC personal brand, drawn from 30+ years following the Grateful Dead
  • Why travel and adaptability sit at the center of the brand’s values
  • How self-sufficiency and uniqueness show up in daily business decisions
  • The through-line: give value first, and the business follows

Past episodes on personal branding: Episode 82: The Personal Brand Show (Part 1) and Episode 83: The Personal Brand Show (Part 2).

Video made in Adobe After Effects, with music from Bensound.

10 Principles Behind the Mike Murphy LLC Brand

  • Travel is a priority. The ultimate experience and education life has to offer — freedom to explore and travel is the entire reason for being in business independently.
  • Self-sufficiency. A one-man band unafraid to try new things, trusting the ability to handle whatever comes up.
  • Adaptability. Nimble and quick to pivot — a genuine strength, and one that helps others navigate change too.
  • Less is more. The simple things are really all that’s needed or wanted.
  • Community & relationships. Connection and kindness guide how business gets done — treating people with common courtesy and respect is always the right call.
  • Creativity. Never stop making things, and keep pushing personal limits.
  • Uniqueness. Drive your own ship. No permission needed to do your own thing.
  • Confidence. Trust the gut and the intuition — giving it everything is what leads to success.
  • Sharing. Give value to others first; the money and opportunities follow from that, not the other way around.
  • Life is good. Don’t forget to smile once in a while and enjoy the ride.