The Workflow Show

Episode Summary: A behind-the-scenes look at the full 10-step podcast production workflow — from verifying an episode went live through newsletter curation for the next one.

What You’ll Learn

• The full 10-step production workflow, start to finish, for every episode
• Why exercise and breakfast made the list as a real workflow step
• The tools used at each stage: writing, recording, tagging, and scheduling
• How social media promotion gets batched around the recording day

The 10-Step Workflow

1. Verify. Confirm the new episode is live in iTunes and in the Podcasts app. Tip: subscribe to your own show — it makes it easy to catch typos or swap a bad audio file quickly.
2. Organize & set up the framework. Set up the WordPress blog post, create episode artwork in InDesign, and replicate the newsletter template in Mailchimp.
3. Social media marketing. Use Buffer in Chrome to queue posts across Facebook, Twitter, and Google+.
4. Exercise & breakfast. A genuinely important part of the workflow — not a throwaway step.
5. Script writing. See Episode 40 for the full scripting process. The Pomodoro Timer App ($2.99) helps keep writing sessions focused.
6. Social media maintenance & correspondence. Re-buffer the morning’s posts and respond to comments, replies, and likes.
7. Recording & editing. Done in Adobe Audition.
8. Tagging & uploading. Tag the MP3 with ID3 Editor and upload to Libsyn.
9. Show notes & WordPress scheduling. Show notes get drafted partly in Scrivener, mostly in Byword, a multi-markdown writing app.
10. Newsletter & topic curation. Handled in Mailchimp.

Show Notes & Links

• Buffer
• Episode 40: The Script Show
• Pomodoro Timer App
• Adobe Audition
• ID3 Editor
• Libsyn
• Scrivener
• Byword
• Mailchimp

Related Episodes

• Episode 40: The Script Show