Episode 10
The Production Show
November 13, 2015 · Mike Murphy
Ep10: The Production Show Step by step workflow to create one episode of Mike Murphy Unplugged podcast. Episode Summary: Learn. Create. Move Forward
Episode Summary: The full 5-step, start-to-finish workflow used to produce one episode of this podcast — planning, scripting, production, show notes, and newsletter — with real time estimates for each.
What You’ll Learn
- The full 5-step production workflow for producing one episode, start to finish
- A real pre-record checklist for cleaner audio
- Roughly how long each production step actually takes
- The tools used at each stage, from scripting to newsletter
The 5-Step Workflow
- Planning & pre-production
- Scripting (writing)
- Production (recording, editing, tagging, exporting as MP3, uploading to the media server)
- Web & social media (show notes, blog post, artwork, Buffer scheduling)
- Newsletter & corresponding with listeners
Step 1: Planning & Pre-Production (2 hours)
Internet research, “serving hours” (answering and asking questions on social media), listening and learning, and figuring out what people actually need help with. Resources: Pocket for web clippings, Evernote, and Transpose.
Step 2: Scripting (4 hours)
Benefits of scripting: keeps delivery on point with fewer “umms,” speeds up recording, self-educates and sharpens teaching ability, speeds up show notes writing, and grows a content library that pays off later. Resource: Scrivener, the writing app used and recommended for every script.
Step 3: Production (1.5 hours)
Steps: recording & editing, exporting the final mix as MP3, ID3 tagging, uploading to Libsyn (the media server used at the time).
Pre-record checklist:
- Record at the quietest times possible — no outside noise
- Turn off the A/C and other appliances
- Add blankets or pillows to dampen an echo-heavy room
- Clean the desk — get in a clutter-free mindset
- Have water on the desk
- Green apples help the voice
- Set up a GoPro or camera if behind-the-scenes footage is wanted
- Put on headphones, turn down external speakers
- Open the script in Scrivener and Adobe Audition
Recording & editing (1.5 hours): Adobe Audition CC is the tool of choice, though GarageBand or Audacity work well too. Tagging (5 minutes): ID3 Editor. Upload (10 minutes): export as MP3 and upload to Libsyn.
Step 4: Show Notes & Blog (1.5 hours)
Covers show notes, the blog post, artwork, and Buffer social media scheduling.
- Show notes. A summary of the episode, including links and references to everything mentioned.
- Blog post. The Divi theme by Elegant Themes makes saving reusable blog post templates easy.
- Artwork. A Photoshop template where only the text needs to change each week.
- Schedule. Posts get scheduled in WordPress to go out Friday at midnight.
Step 5: Newsletter & Social (30 minutes)
Newsletter: Mailchimp is the email newsletter provider. Social media: Buffer handles scheduling.
Music: “Life of Riley” & “Wallpaper” (incompetech.com).